Öğretim Alanları: Pazarlama, Hizmet Pazarlaması, Tüketici Davranışı
Araştırma Konuları : Güncel
Yayınlardan Örnekler: - The Empowerment of Frontline Service Staff in 3PL
Companies (with E. E. Alexander and B.K. Scott), Journal of
Business Logistics, forthcoming.
- Antecedents and Consequences of Congruence between Organizational and
Service Employee Commitment to Service Quality, (E. E.
Alexander and R. F. George), Journal of Marketing Theory and
Practice, Armonk: Vol. 16, Iss. 2, p.95. Spring 2008.
- Market Orientation, Employee Development Practices, And
Performance In Logistics Service Provider Firms?, (with A.
Ellinger, D. J. Ketchen, Jr., G. Tomas, M. Hult and G. Richey),
Industrial Marketing Management Journal 37(4), p. 353-366, 2008
- The Influence of Frontline Service Employee Development Practices on
the Relationship between Empowerment and Performance, (with A.
Ellinger, A.D. Ellinger), Human Resource Development Quarterly,
Vol.18, No. 3 p. 293-314, 2007.
- Exploring the Development of Supply Chain International
Joint Ventures, (with M. Tokman, N. Uray and G. Richey),
International Journal of Physical Distribution and Logistics
Management, Bradford Vol. 37, Iss. 6; p. 442, 2007.